Problem
Readers need a way to maintain their TBRs (To Be Read lists) with minimal effort because they want to achieve their goals of reading intentionally.Hypothesis
We believe by creating a TBR tracker app with key motivators and rewards readers will achieve more intentional reading habits. We will know this to be true when users achieve their goals and rotate through books in their TBR.Research Goals
Learn the ways in which people plan their TBRs Understand what motivates users and what frustrates them
Book Tracking Products
Habit Forming Products
Personas
Accountable Anne needs a way to be meaningfully reminded of why she has added a particular book to her TBR because she wants to get through the TBR books outside of her comfort zone
Easy Going Esther needs a way to quickly be inspired to pick up a TBR book because she wants to spend more time reading and less time planning to read
Balance Beam Ben needs a way to manage the older books on his TBR in a fun way because his lengthy TBR can become overwhelming
Feature Prioritization
Now
Currently Reading List Future Reading List Ability to add a new book High level notification features Ability to add a goalNext
Connect with / import TBR from existing locations More variations upon notifications Progress round-up emailLater
Preset reading challenges Provide book recommendations Track additional metricsUser Flow
Paper Prototype
Wireframes
Usability Testing
Issue: Participant unsure of the TBR acronym in navigation bar
Solution: Replace “Add to TBR” with “Add a Book”
Issue: Participant unsure if the submission was confirmed after adding a book
Solution: Add a confirmation page with a link to see the book in your “Future Reads”
Issue: Participant was surprised by being taken back to the search portion of the“Add a Book” page after the task scenario
Solution: Add a confirmation page with a link to see the book in your “Future Reads and a link to add another book